Introducing the Reset Dye Collection. As a brand, we strive to spread awareness of the worlds environmental concerns. There is always a problem to be solved. We choose to focus on resetting people’s perception on traditional tie dye. Developing a unique process in which we successfully extracted dye from fruits, plants and spices. From strawberries, blackberries, lemons, evergreen trees, spinach and turmeric, all of our shirts are colored from natural dye. The unique dying process of each shirt creates an individualized result. No two shirts are the same. We’ve managed to cut out harsh chemicals that otherwise would be present. A win for you, the planet, and us. Shirts will be available online this Friday for purchase.